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NYSE:ACHR11/21/2025

Hunterbrook Media Short Report on ACHR

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Archer Aviation - Hunterbrook Media Dashboard

ARCHER AVIATION $ACHR

Hunterbrook Media • Published November 21, 2025 • Promised to Fly, Never Left the Ground

CORE INVESTMENT THESIS

Archer Aviation (ACHR) is an electric air taxi developer with a pattern of failing to deliver on public flight demonstrations, despite months of promotional buildup and executive promises.

After heavily promoting a planned flight of its flagship Midnight eVTOL at the 2025 Dubai Airshow—with CEO Adam Goldstein quoted in promotional materials as early as August—Archer's aircraft never flew at the event. The company brought only a static display to the exhibition hall and never publicly acknowledged the cancellation. Meanwhile, competitor Joby Aviation flew repeatedly at the same show and filed an 11-count lawsuit accusing Archer of "corporate espionage, planned and premeditated." Hunterbrook Capital is short ACHR and long JOBY.

COMPANY OVERVIEW

COMPANY NAME
Archer Aviation Inc.
Electric vertical takeoff and landing (eVTOL) developer
HEADQUARTERS
🇺🇸 San Jose, California
Publicly traded on NYSE
CURRENT BUSINESS
Midnight eVTOL Air Taxi
Electric air taxi development and manufacturing
CHIEF EXECUTIVE
Adam Goldstein
Co-founder and CEO
LONGEST FLIGHT DURATION
31 Minutes
55-mile flight (vs Joby's 9-hour hydrogen UAV)
PRIMARY RISK
Pattern of Failed Public Demonstrations
Two canceled flight demos in 2025: Japan Expo and Dubai Airshow

EXECUTION FAILURES

DUBAI AIRSHOW 2025
NO FLIGHT

Promised to fly Midnight at Dubai Airshow with CEO quoted in promotional materials. Aircraft remained static in exhibition hall. Never acknowledged cancellation.

JAPAN EXPO 2025
CANCELED

Announced "public flight demonstration at the World Expo" in late 2024. Partner Soracle confirmed Archer "will no longer be able to accommodate" the timeline. Static display only.

SALINAS AIR SHOW
TRADITIONAL LANDING

Did fly at California air show, but footage appears to show traditional landing rather than vertical landing—a key capability for eVTOL aircraft.

ABU DHABI FLIGHT
MISLEADING

Promoted flight "in UAE" as part of commercial launch. Actually occurred at Al Ain International Airport, 50+ miles from Dubai Airshow in "entirely different emirate." Video suspiciously omits transition from takeoff to forward flight.

ARCHER vs JOBY AT DUBAI AIRSHOW 2025

ARCHER ($ACHR)
Flight Status
❌ NO FLIGHT
Display Type
Static model in exhibition hall
Public Acknowledgment
None - never acknowledged cancellation
Media Response
No response to Hunterbrook's repeated requests
Legal Status
Defendant in Joby's 11-count lawsuit
Access to Display
Protective about who could explore display
JOBY ($JOBY)
Flight Status
✓ FLEW REPEATEDLY
Display Type
Multiple live flight demonstrations
Public Acknowledgment
Posted to X: "Our favorite part? FLYING."
Flight Records
Multiple flights documented on Flightradar24
Legal Status
Plaintiff - filed lawsuit via Quinn Emmanuel
Commercial Progress
Announced Dubai operations start early 2026

TIMELINE OF FAILED DEMONSTRATIONS

Late 2024
Archer announces plans to "conduct a public flight demonstration at the World Expo to build public support, demonstrate the future of aviation and accelerate stakeholder's engagement" at Expo 2025 in Osaka, Kansai, Japan.
Early 2025
Partner Soracle confirms that "Archer will no longer be able to accommodate Expo 2025 Osaka, Kansai demo flight timeline." Instead, Archer decides to exhibit a "full-scale static aircraft display" rather than a functioning aircraft.
August 2025
Dubai Airshow promotional materials quote CEO Adam Goldstein: "Archer is thrilled to take centre stage at such a pivotal moment for our industry … we look forward to flying Midnight at the event." Months of anticipation building begins.
November 13, 2025
Archer conducts flight test at Al Ain International Airport in Abu Dhabi—over 50 miles from Dubai in a different emirate. Video suspiciously omits the critical transition from takeoff to forward flight. Unclear if this aircraft was even functional.
November 17-21, 2025
Dubai Airshow takes place. Archer's Midnight remains static in exhibition hall—never flies. Company never publicly acknowledges the cancellation. Meanwhile, Joby flies repeatedly at the same event, with flights documented by attendees and confirmed by Flightradar24.
November 20, 2025
Late Wednesday, as the airshow approaches conclusion, Joby files 11-count lawsuit accusing Archer of "corporate espionage, planned and premeditated" and trade secret theft. Archer CEO calls accusations "fantasy" but refuses to return information or share investigation findings.

JOBY'S 11-COUNT LAWSUIT AGAINST ARCHER

Filed in California Superior Court by Quinn Emmanuel (star litigator Alex Spiro), the 36-page complaint accuses Archer of:

  • Trade Secret Theft: George Kivork, Joby's former U.S. State and Local Policy Lead, downloaded dozens of confidential files two days before resigning in August 2025
  • Corporate Espionage: Altered permissions on "hundreds" of internal files, adding his personal Gmail as owner to access after departure
  • Stolen Information: Files included confidential commercial agreements, regulatory strategies, vertiport plans, and technical aircraft information
  • Competitive Interference: Archer used stolen information to undercut Joby's deal with a real estate developer, knowing "specific—and highly confidential—terms"
  • Refusal to Cooperate: Archer refused to return information or share findings of its own supposed investigation

Charges include: Trade-secret theft, inducing breach of contract, breach of fiduciary duty, breach of loyalty, and unfair competition.

"There does appear to be at least one trade secret of Joby's that Archer hasn't stolen: the consistent ability to fly eVTOLs in public." — Hunterbrook Media

KEY PLAYERS

Adam Goldstein
Co-founder & CEO, Archer Aviation
Chief executive who was quoted in Dubai Airshow promotional materials as early as August 2025 saying "Archer is thrilled to take centre stage at such a pivotal moment for our industry … we look forward to flying Midnight at the event." The promised flight never happened, and Goldstein's company never publicly acknowledged the cancellation. Responded to Joby's lawsuit by posting on X that "Joby's accusations are fantasy" but refused to return stolen information or share investigation findings.
JoeBen Bevirt
Founder & CEO, Joby Aviation
Joby's founder who led the company to successfully fly multiple demonstrations at the Dubai Airshow while Archer's aircraft remained grounded. Under his leadership, Joby announced plans to begin commercial operations in Dubai in early 2026 with free trial rides for select passengers. Joby also filed an aggressive 11-count lawsuit against Archer for corporate espionage, bringing in high-powered firm Quinn Emmanuel and star litigator Alex Spiro. Joby's post-show tweet: "Our favorite part of the #DubaiAirshow? FLYING."
George Kivork
Former U.S. State and Local Policy Lead, Joby Aviation
Central figure in Joby's lawsuit against Archer. Two days before announcing his resignation from Joby in August 2025, Kivork allegedly downloaded dozens of internal Joby files—including confidential commercial agreements, regulatory strategies, vertiport plans, and technical information about Joby's aircraft and operations. Forensic investigation revealed he altered permissions on "hundreds" of internal files, adding his personal Gmail as an owner to continue accessing Joby materials after departure. Left Joby to join Archer.
Alex Spiro
Star Litigator, Quinn Emmanuel
High-powered attorney brought in by Joby Aviation to lead the 36-page, 11-count complaint against Archer. Spiro specializes in high-stakes litigation and is known for aggressive legal strategies. The lawsuit he filed accuses Archer of "corporate espionage, planned and premeditated," trade-secret theft, inducing breach of contract, breach of fiduciary duty, breach of loyalty, and unfair competition. His involvement signals Joby's serious commitment to pursuing the case.
Blake Spendley
Author, Hunterbrook Media
Former Research Specialist at the Center for Naval Analyses (CNA) for the Marine Corps and US Navy. Built and owns leading OSINT account @OSINTTechnical with over 1 million followers. Conducted the investigation that revealed Archer's failure to fly at Dubai Airshow and geolocated Archer's Abu Dhabi footage to Al Ain International Airport—50+ miles from the actual airshow. His OSINT research has been published in Bloomberg, Wall Street Journal, and The Economist.
Anthony Khoury
General Manager for UAE, Joby Aviation
Joby's UAE leader who successfully coordinated multiple flight demonstrations at the Dubai Airshow. Commented that "The Dubai Airshow's focus on Advanced Air Mobility this year is a testament to the United Arab Emirate's leadership in this new era of flight. The energy and ambition here perfectly align with the global movement to bring quiet, clean and fast air travel to communities worldwide." Confirmed Joby's plans to begin commercial service in Dubai in early 2026.

TECHNOLOGICAL CAPABILITIES: ARCHER vs JOBY

ARCHER: 31 Minutes
Longest piloted flight duration. 55-mile range. Recent flights limited to basic demonstrations.
JOBY: 9 Hours
Hydrogen-powered unmanned aerial vehicle (JAI 30) capability. Advancing beyond basic eVTOLs. Repeated successful public demonstrations.

Hunterbrook Media's Verdict

According to Hunterbrook Media, Archer Aviation ($ACHR) is an electric air taxi developer with a concerning pattern of failing to deliver on highly publicized flight demonstrations. After months of promotional buildup for its appearance at the 2025 Dubai Airshow—with CEO Adam Goldstein quoted in materials as early as August—Archer's flagship Midnight never flew at the event and the company never acknowledged the cancellation. This marks the second canceled public demonstration in 2025, following a similar failure at Japan's World Expo. Meanwhile, competitor Joby Aviation ($JOBY) flew repeatedly at the same Dubai Airshow, documented commercial launch plans for early 2026, and filed an 11-count lawsuit accusing Archer of corporate espionage and trade secret theft. Hunterbrook concludes that Archer's inability to consistently demonstrate its technology in public—combined with the explosive allegations of stealing from a competitor that can actually fly—raises serious questions about the company's execution capabilities and competitive position.

🔻 HUNTERBROOK CAPITAL SHORT $ACHR
📈 HUNTERBROOK CAPITAL LONG $JOBY

"There does appear to be at least one trade secret of Joby's that Archer hasn't stolen: the consistent ability to fly eVTOLs in public."